Apple understood human psychology · Proposed air date:
After rejecting the literal claim that Apple is a religious cult, Dr. Dave says the company's success is not accidental. He credits its presentation, product feel and public image to a deeper understanding of human psychology than many competitors possess, calling that ability brilliant rather than immoral.
This excerpt runs from 6:02.946 to 7:33.630 within its preserved source recording.
Proposed recording date: 2012-10-27. The exact broadcast date may differ.
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