Apple’s cool factor is like owning a Ferrari

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Apple’s cool factor is like owning a Ferrari · Proposed air date:

Dr. Dave says the emotional appeal of Apple can make customers tolerate software and compatibility problems that another company could not, and Evil Steve compares the feeling with accepting the service demands of an exotic sports car. The analogy captures their mix of skepticism and understanding toward powerful consumer brands.

1:26 · Philosophy

Source recording

This excerpt runs from 2:53.794 to 4:19.518 within its preserved source recording.

Proposed recording date: 2006-11-04. The exact broadcast date may differ.

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